MARKET ENTRY PROCESS
IDENTIFYING OPPORTUNITIES?
Activity
- What is your offer –products and service?
- What are the unique features and advantages making you stand out in the market?
Deliverable
- A 2 pages summary of your offer made in the Heatnet standardized format.
DEFINING VALUE PROPOSITION
Activity
- Which are the markets you target, which industry segments, which type of customers and partners, and what are your objectives?
Deliverable
- Market plan defining your targets, objectives and priorities
DEFINING SCOPE AND PRIORITIES
Activity
- Introducing you to the selected prospective customers and partners and facilitating the process of establishing a business relation
Deliverable
- Active match-making meetings with selected individuals and proposal on plan to facilitate the ongoing process
INTRODUCTION TO “HOT” PROSPECTS & PARTNERS
- Introducing you to the selected prospective customers and partners and facilitating the process of establishing a business relation
Deliverable
- Active match-making meetings with selected individuals and proposal on plan to facilitate the ongoing process