Market Entry

MARKET ENTRY PROCESS

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IDENTIFYING OPPORTUNITIES?
Activity

  • What is your offer –products and service?
  • What are the unique features and advantages making you stand out in the market?

Deliverable

  • A 2 pages summary of your offer made in the Heatnet standardized format.

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DEFINING VALUE PROPOSITION
Activity

  • Which are the markets you target, which industry segments, which type of customers and partners, and what are your objectives?

Deliverable

  • Market plan defining your targets, objectives and priorities

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DEFINING SCOPE AND PRIORITIES
Activity

  • Introducing you to the selected prospective customers and partners and facilitating the process of establishing a business relation

Deliverable

  • Active match-making meetings with selected individuals and proposal on plan to facilitate the ongoing process

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INTRODUCTION TO “HOT” PROSPECTS & PARTNERS

  • Introducing you to the selected prospective customers and partners and facilitating the process of establishing a business relation

Deliverable

  • Active match-making meetings with selected individuals and proposal on plan to facilitate the ongoing process
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